You build your own discovery engine by defining what to look for. The agent bases its decisions on the performance signals and data sources you prioritize:
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automatically find and scale new revenue streams based on your rules.
Stop manually digging through search term reports. Eva’s Campaign Discovery agent identifies valuable keywords, audiences, and competitor targets, turning them into new, structured campaigns. It systematically reviews patterns in search behavior and performance data to uncover new opportunities, all based on the rules you define.
You choose what qualifies as a meaningful discovery (e.g., “keywords with 3+ sales and a 2.5 ROAS”). The agent ensures you never miss a high-potential growth point.
Your AI works the way you want it to. Eva uses an intelligent learning system, but you define the rules and boundaries that shape its behavior. You can set custom thresholds, create conditional logic, and tailor how the Bid Optimizer responds to performance signals. This gives you the ability to build your own AI system that follows your strategy with complete accuracy. You keep control while the platform handles the execution.
We combine powerful automation with real people who know your business. Every customer works with a dedicated advertising manager who oversees performance, helps you refine your rules, and ensures the Bid Optimizer operates at its highest potential. Your manager leads strategy sessions and performance reviews so you always know what is happening and why. The AI is powerful, but the human partnership ensures it stays perfectly aligned with your goals.
An Auto campaign is a “black box” that finds search terms. Eva’s Campaign Discovery is a strategic agent. It analyzes data from all your campaigns (Auto and Manual) and uses your performance rules to identify, structure, and launch new, optimized campaigns (e.g., “Single Keyword Exact Match Campaigns”) for proven terms.
No. You are in complete control. You set the rules for what qualifies as a discovery. Crucially, you can also set the agent to “suggest” new campaigns for your manual approval, rather than creating them automatically, giving you the final say.
Based on your rules, the agent can analyze performance data to identify high-converting competitor ASINs that you are not yet targeting in your Product Targeting (PAT) campaigns, or discover new audience segments that show high purchase intent.
