Smarter Advertising Automation
Organic Growth and Profit Engine
Growth Systems
AI-Powered Advertising
Marketplace Services
Funds Recovery Services
for Industries
Smarter Advertising Automation
Organic Growth and Profit Engine
Growth Systems
AI-Powered Advertising
Marketplace Services
Funds Recovery Services
for Industries
Maximize Margins. Master the Digital Pantry
For Consumer Packaged Goods (CPG) brands, Amazon is a game of pennies. High sales velocity is meaningless if FBA fees, storage costs, and unfulfillable inventory eat your margins. In a category defined by “Grocery & Gourmet” standards, you cannot afford operational slip-ups.
Eva transforms your CPG operations from a logistical headache into a profit engine. We move beyond simple selling to engineer a high-efficiency supply chain. By leveraging Smart Bundling to increase Average Order Value (AOV) and automating Expiration Date Management, we ensure that your product isn’t just flying off the shelf it is actually profitable.
Selling low-ticket items (e.g., a $5 sauce) individually is financial suicide on Amazon due to minimum referral and FBA pick-and-pack fees.
In categories like Grocery and Supplements, managing Expiration Dates and “Meltable” inventory is critical. One bad batch or expired unit can lead to account suspension.
CPG relies on habit. If you don’t aggressively convert shoppers into Subscribe & Save members, you are constantly paying to re-acquire the same customer.
High velocity means fast depletion. If your Replenishment Forecasting isn’t precise, you go out of stock, losing your “Category King” ranking overnight.
We stop the bleeding on low-margin items. Eva analyzes your catalog to create Virtual Bundles and Multipacks (e.g., “Variety Pack: 3 Flavors”). This increases the basket size, dilutes the impact of FBA fees, and allows you to dominate the “Frequently Bought Together” widget without physical repacking.
We treat your inventory as a perishable asset. Our system tracks batches and expiration dates, ensuring a “First Expiring, First Out” (FEFO) logic where possible. We proactively manage removal orders for aging stock to protect your brand health and prevent negative customer experiences.
We shift the focus from “Sales” to “Subscribers.” We use Amazon DSP to target past purchasers at the exact moment they are likely to run out, driving them to subscribe. This builds a moat of recurring revenue that competitors cannot breach.
We combine operational excellence with AI engineering.
Our strategy covers every critical touchpoint required for a successful takeoff:
We monitor your IPI Score and storage limits daily. By keeping inventory lean and turning stock fast, we minimize long-term storage fees and maximize warehouse capacity.
We don’t just price to win the Buy Box; we price for profit. Our AI Repricer factors in the exact FBA fee, COGS, and referral fee for every SKU, ensuring you never sell at a loss during a price war.
In CPG, visibility is shelf space. We execute aggressive Sponsored Brand campaigns to own the top of the search results for generic category terms (e.g., “Organic Protein Bar”), forcing your brand to become the default choice.
Standard Agency
Unit Strategy
Single Unit Focus
Smart Bundling & Multipacks
Inventory Mgmt
Basic Quantity Tracking
Expiration Date & Lot Tracking
Pricing
Chase the Buy Box
Profit-Based AI Repricing
Customer Goal
One-Off Transaction
Subscribe & Save Retention
Analytics
Revenue Only
True Net Margin & SKU Profitability
Amazon charges a minimum FBA fee for every unit picked. If you sell three items separately, you pay that fee three times. If you sell them as a bundle, you pay it once. This instantly increases your net margin by 20-30%. Eva identifies the perfect bundle combinations to maximize this benefit.
Selling expired goods is the fastest way to get suspended. We utilize advanced inventory tracking to monitor the age of your inventory. We alert you to pull stock before it becomes “unsellable” and strategically lower prices to clear out goods approaching their expiration window.
Yes. Amazon rewards products with high subscription rates. We optimize your listing copy, offer discounts (coupons), and run retargeting ads specifically designed to educate customers on the benefits of subscribing, drastically increasing your Customer Lifetime Value (LTV).
Yes. Amazon has strict rules for meltable products (like chocolate or gummies) between April and October. We help you plan your inventory flow to ensure you are stocked up before the restrictions hit and manage FBM (Fulfilled by Merchant) switch-overs if necessary.
