VS
Perpetua
Eva grows your entire brand.
Perpetua is an intelligent advertising optimization platform for Amazon and other marketplaces. Eva is a senior managed-growth team with proprietary technology — owning the full brand operation, not just campaign performance.
A clear side-by-side look at what each option actually delivers for your brand.
| What matters to you | Perpetua | Eva Commerce |
|---|---|---|
| What you get | AI-powered ad optimization platform | Fully managed team + Eva’s intelligence platform |
| Execution | Your team operates the platform | Eva’s operators run everything end to end |
| Scope | Amazon + Instacart advertising | Full brand ops: ads, listings, creative, strategy |
| Channels covered | Amazon, Instacart, Walmart ads | Amazon + TikTok Shop + Shopify |
| Technology | AI ad optimization algorithms | Eva’s own commerce intelligence platform |
| Team required from you | Internal expertise to interpret and act | No in-house team needed |
| Proof at scale | Growing platform, strong ad performance focus | 12 of top 100 Amazon sellers, $6B+ managed |
Real outcomes from brands using Eva across Amazon, Shopify, and TikTok
Across Channels
with Profit Focus
in 6 Months
Operational Costs
in 6 Months
Based on aggregated performance across Eva-managed brands
Perpetua is an excellent advertising tool. Eva is a different thing entirely — a managed team that treats advertising as one input into a brand-growth system.
🧠
Perpetua helps your team optimize ads. Eva’s senior operators own the outcome — accountable for revenue growth, not campaign metrics. There is no handoff, no interpretation gap, no internal team required.
⚙️
Eva built its own intelligence platform that connects ads, listings, inventory, pricing, and creative into one operating view. Our operators act on signals, not dashboards.
🌐
Perpetua focuses on advertising automation. Eva manages Amazon, TikTok Shop, and Shopify as a connected system — ads are one element of a full growth strategy.
🌍
Eva operates across North America, Europe, the Middle East, and Asia-Pacific. International expansion is built into how we operate — not a bolt-on.
Neither option is right for every brand. Here’s how to tell which fits yours.
- You have an internal team that needs smarter advertising automation
- Your primary goal is optimizing ad performance and ROAS
- You want self-serve AI tooling you can control
- You want a team fully accountable for brand revenue, not just ad metrics
- You sell on Amazon, TikTok Shop, and/or Shopify and want one team across all
- You do not want to build a large in-house e-commerce operation
- You need senior operators who own decisions and execution end to end
Talk to a senior Eva expert. No pitch — a real conversation about your brand.