UNIFIED PERFORMANCE VIEW

When Signals Connect
Decisions Get Faster
Growth Compounds

Unified Performance View connects Amazon, Shopify , and TikTok into one intelligence layer— so every advertising, pricing, and inventory decision is made with the full picture.

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The Problem

Fragmented Data Creates Fragmented Decisions

Most brands can see their revenue. Very few can see their profit — by product, by channel, by day . The gap between what the dashboard shows and what the business needs to decide is where growth breaks.

What Unified Performance View Is

Not A Dashboard, A Decision Intelligence Layer

UPV aggregates signals from every channel Eva manages and surfaces them as actionable intelligence — so operators make faster decisions, advertisers allocate capital to the right SKUs, and leadership sees profit, not just revenue.

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Signals

Amazon . Shopify
TikTok . Ads . Inventory

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Intelligence

Profit by SKU
Channel contribution
Blended ROAS

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Decisions

Budget allocation
Pricing
Inventory pacing

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Outcomes

Higher ROAS
Lower TACOS
Margin growth

What Unified Performance View Is

Five views that change how you run the business

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Profit Visibility by SKU

Input COGS at product level. See contribution margin by SKU, by channel, and across the total business — not just revenue. Know which products are actually making money before you decide where to spend.

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Blended Performance Across Channels

Blended ROAS, channel-level ad efficiency, and cross-channel contribution in one view. See how Amazon, Shopify, and TikTok interact — not as three dashboards but as one coordinated picture.

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Product Portfolio Management

Tag and group products into portfolios. Analyze performance by category, strategy, or growth stage. Compare which clusters are driving margin vs. which are consuming it.

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SKU-Level Intelligence Across Marketplaces

Variation-level tracking across every channel Eva manages. Identify top performers, underperformers, and ranking opportunities. Connect product performance to advertising allocation in real time.

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Inventory-Aligned Demand View

See velocity, stock position, and ad spend side by side. Catch low-stock ASINs before spend scales on products that can’t fulfill demand. Align replenishment forecasts to advertising pacing.

What Changes When Data Is Connected

Smarter Decisions, Better Outcomes

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Smarter Decisions

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Better Outcomes

Proven Results Across the Eva Growth System

Real outcomes from brands using Eva across Amazon, Shopify, and TikTok

Revenue Driven
Across Channels
$ 1 B+
Ad Spend Optimized
with Profit Focus
$ 0.3 B+
Avg. Profit Increase
in 6 Months
0 %
Reduction in
Operational Costs
0 %
Avg. Revenue Growth
in 6 Months
0 %

Based on aggregated performance across Eva-managed brands

Results

What Visibility Actually Changes

SKU-level profit
visibility

Scale what’s working. Stop funding what isn’t.

Margin clarity by product

Cross-channel blended
view

Faster budget reallocation to highest-performing channels.

Reduced wasted spend

Inventory-aligned
advertising

Ad spend matched to stock position before scaling.

Prevented rank collapse

Portfolio-level analysis

Compare strategies, not just products.

Clearer catalog prioritization

Connected signals

Operators act on full-picture data, not siloed reports.

Faster decision cycles

Case Studies

View All Case Studies

Hear from the brands growing

Get Started

Ready to see your business
the way it actually works?

Most brands make channel decisions with channel data.
Eva connects all of it, so decisions are made on the full picture.