Data Sovereignty. Market Defense. Total Integration
Reaching the top is difficult; staying there is harder. For market leaders, the challenge shifts from “growth at all costs” to Profit Maximization, operational efficiency, and defending market share against aggressive challengers.
Eva transforms your business into an unassailable fortress. We move beyond standard management to build a fully integrated ecosystem. By combining Custom AMC Reporting, ERP Integrations, and Google/Meta Marketing, we unify your data, enforce your brand rules, and secure your long-term dominance.
You have data in Amazon, your warehouse, and your website. Without ERP Integrations, these systems don’t talk to each other, leading to forecasting errors and financial blind spots.
Resellers and unauthorized distributors erode your price integrity. Without strict MAP Compliance monitoring, your brand value plummets.
Standard Seller Central reports offer surface-level data. Without Custom AMC Reporting and Market Funnel Analysis, you cannot see the true attribution path of your high-volume ad spend.
Relying solely on Amazon traffic is risky. You need to diversify. Without Google/Meta Marketing driving external traffic, you are vulnerable to Amazon’s algorithm changes.
We unlock the full power of the Amazon Marketing Cloud. Through Custom AMC Reporting, we visualize your customer’s journey across every touchpoint. We perform Market Funnel Analysis to identify exactly where you are losing customers whether it’s awareness, consideration, or conversion and fix the leak using Continuous Market Analysis.
We break down the walls between your systems. We execute seamless ERP Integrations (SAP, NetSuite, etc.) to automate data flow between your financials and Amazon. Simultaneously, we diversify your traffic sources by managing Google/Meta Marketing, driving high-intent traffic from social media and search engines directly to your Amazon listings to feed the flywheel.
We protect your margins. We implement rigorous MAP Compliance monitoring to ensure no seller devalues your product. We combine this with Defensive PPC and Pricing Strategies to block competitors from bidding on your brand name. Finally, our primary metric shifts to Profit Maximization, optimizing every operational lever to ensure healthy bottom-line returns.
We combine operational excellence with AI engineering.
Our strategy covers every critical touchpoint required for a successful takeoff:
By syncing your ERP Integrations with Amazon data, we provide a “Single Source of Truth” for inventory, finance, and marketing performance.
We don’t just wait for Amazon customers. We go find them. Our Google/Meta Marketing strategies create a net-new stream of customers, insulating you from Amazon-internal competition.
We actively police your brand. Through MAP Compliance and Defensive PPC, we ensure that your hard-earned brand equity is never leveraged by competitors or unauthorized resellers.
Standard Management
Analytics
Basic Seller Central Reports
Custom AMC Reporting & Funnel Analysis
Traffic Source
Amazon Internal Only
Amazon + Google/Meta Marketing
Operations
Manual / CSV Uploads
Full ERP Integrations (Automated)
Brand Control
Reactive / Manual Checks
Automated MAP Compliance & Monitoring
Strategy Goal
Sales Volume
Profit Maximization & Brand Defense
PPC Focus
Aggressive Bidding
Defensive PPC & Pricing Strategies
Amazon Marketing Cloud (AMC) is a clean room environment that allows us to perform SQL-based queries on your data. Custom AMC Reporting lets us answer complex questions like “What is the Lifetime Value (LTV) of a customer acquired through a video ad versus a display ad?” It is the gold standard for Market Funnel Analysis.
At the enterprise level, manual data entry is a liability. ERP Integrations ensure that when a unit sells on Amazon, it is instantly recorded in your central financial and inventory systems. This automation eliminates human error and enables real-time Profit Maximization.
Amazon loves external traffic. When you drive customers from Facebook or Google to Amazon, Amazon rewards you with higher organic rankings. It diversifies your risk and lowers your blended acquisition costs.
MAP (Minimum Advertised Price) policies prevent your product from being sold too cheaply. If distributors undercut you, it destroys your brand’s perceived value and angers your brick-and-mortar partners. We automate the detection of these violations to maintain your Defensive Pricing Strategies.
