What does Eva manage for a Shopify brand?
Eva connects Google and Meta advertising, product pages, conversion, customer data, lifecycle and store operations. The engagement should identify which workstreams need active management and which remain with your team. A store rebuild or migration is a different brief from ongoing growth management; include that requirement explicitly when discussing scope.
When do we need full-service management instead of one specialist?
Full-service management makes sense when acquisition, conversion and repeat purchases are limiting one another. For a focused store project or single-channel problem, a specialist may be sufficient. Use the Shopify agency selection guide to compare delivery models against your actual constraint.
What information helps build our first-month plan?
Bring product costs, order and return data, stock constraints, traffic sources, existing campaigns and lifecycle flows. Define a baseline before changing offers or budgets. Prioritize the largest demonstrated constraint, then agree on test ownership, approval steps and the review cadence. Do not assume that every brand needs more ad spend first.
Who should own the store, data and creative?
Keep your brand’s administrative ownership of Shopify and advertising accounts, with role-based access for the delivery team. Document ownership of creative files, audience configurations, reporting and app subscriptions. Customer-data use must follow consent, platform permissions and your policies. Confirm handover and access removal in the agreement before work starts.
What should we compare in a Shopify management proposal?
Compare included deliverables, the named operators and management fees alongside media spend, creative production, development, email or SMS usage and third-party apps. Check setup costs, minimum terms and notice periods. A headline retainer alone does not establish the total cost or whether the proposed team covers your needs.
Which results matter beyond ROAS?
Track new-customer acquisition cost, conversion, contribution after variable costs and the value of repeat orders over a consistent period. Compare cohorts at the same age and include discounts, refunds and subscription cancellations. Read the Shopify retention strategy for the connection between customer value and acquisition decisions.
What does a Shopify agency do?
A Shopify agency brings together the work required to grow and operate a Shopify store. Eva coordinates paid acquisition, conversion optimization, retention, search visibility, customer data, and store operations around the same growth plan.
Can a Shopify agency manage an existing store?
Yes. Eva works with established Shopify stores that need a coordinated operating and growth plan. The work can include product pages, funnels, advertising, lifecycle programs, customer data, analytics, and store operations.
How do Shopify agency engagements work?
Eva starts by reviewing the current store, acquisition channels, conversion journey, retention programs, and operating priorities. The team then prioritizes the workstreams to manage together and uses ongoing performance signals to guide optimization.
Does Eva provide Shopify SEO and AEO?
Eva's Shopify Search and AI Optimization service focuses on improving search visibility, rankings, and conversions. See the dedicated Shopify SEO and AEO service for that specialist scope.
Can you migrate our store to Shopify?
Yes. Eva migrates stores to Shopify from other platforms, preserving product data, customer history, and SEO equity, then hands the store straight into ongoing management and growth.