Podcasts
Connected Commerce: conversations with operators and experts across Amazon, Shopify, and TikTok Shop on what it actually takes to grow a connected ecommerce business.

Connected Commerce: If You Can’t Train a Human, You Can’t Train AI | Episode 14
Faith Denniston of ROI Renegades explains how quoting Amazon’s own help pages fixes account health issues, and why Amazon can’t train AI support it can’t train people for.
Oct 27, 2026
Connected Commerce: Marketing vs. Finance: Both Are Right | Episode 13
Hai Mag and Abir Syed discuss aligning marketing and finance through forecasts, profitability, cash flow, inventory, and a shared growth roadmap.
Oct 22, 2026
Connected Commerce: Stop Using Debt to Fix Timing | Episode 12
Hai Mag and Clark Lindsey discuss ecommerce cash flow, debt timing, and connecting financial decisions with a sustainable growth strategy.
Oct 15, 2026
Connected Commerce: Amazon Growth Is No Longer Just About Ads | Episode 11
Hai Mag and Yuliia Arsheniuk discuss Amazon AI content, AEO, and why advertising, inventory, and profitability need to work together.
Oct 8, 2026
Connected Commerce: AI Gives You Speed and Depth. Humans Make the Decision. | Episode 10
Hai Mag and PAS Agency founder Ruben Alikhanyan discuss AI agents, Amazon automation, and human judgment in ecommerce.
Oct 1, 2026
Connected Commerce: AI Won’t Replace Your Team. It Will Multiply It. | Episode 9
Hai Mag and Ritu Java discuss AI skills, clean data, automation, and human judgment for ecommerce teams.
Sep 24, 2026
Connected Commerce: Stop Collecting Emails. Start Collecting Context. | Episode 8
Hai Mag and Jon Ivanco discuss how ecommerce teams can collect customer context to improve acquisition, retention, and decision-making.
Sep 17, 2026
Connected Commerce: Why Live Shopping Is Beating AI-Made Content | Episode 7
Hai Mag and Brandy Alexander discuss live shopping, authentic storytelling, creators, and content that drives ecommerce conversion.
Sep 15, 2026
Connected Commerce: AI Can Scale Everything Except Authenticity | Episode 6
Hai Mag and Chris Marrano discuss how AI creative closes the gap for small brands, inventory-aware ad dashboards, and why founder-led video is outperforming polished ads.
Sep 8, 2026
Connected Commerce: Stop Treating Your Ad Channels Like Silos | Episode 5
Hai Mag and Oaklyn Gale discuss using Amazon audience data to sharpen Meta and Google targeting, and why sending Google traffic to Amazon can outperform sending it to Shopify.
Sep 1, 2026
Connected Commerce: Can One Bad Review Outweigh 10 Good Ones? | Episode 4
Hai Mag and Danan Coleman discuss why removing one negative Amazon review can outweigh several new positive ones, and how to choose which channel to focus on first.
Aug 25, 2026
Connected Commerce: Are You Paying Too Much for the Wrong Clicks? | Episode 3
Hai Mag and Will Haire discuss using Amazon Marketing Cloud audiences to bid on real intent, and how splitting creative and data ownership drove a 21% sales increase.
Aug 18, 2026
Connected Commerce: Never “Set It and Forget It” | Episode 2
Hai Mag and Andrew Morgans discuss cross-channel attribution, Amazon’s halo effect, flexible fulfillment, and why ecommerce growth requires continuous testing.
Aug 11, 2026
Connected Commerce: Knowing the Rules That Can Help You Grow | Episode 1
Hai Mag and Lesley Hensell discuss how marketplace rules, product compliance, and ethical category management can protect sellers and create room for growth.
Aug 4, 2026